Trends creating business opportunities (apologies Faith Popcorn)

Faith Popcorn is one smart lady. She isĀ futurist, author and founder and CEO of marketing consulting firm BrainReserve. Prior to founding her consultancy, Popcorn was an advertising agency creative director. Faith has coined various terms and phrases in her publications. For example “Brailling the culture” is her term for analyzing a range of cultural developments. Popcorn has identified a number […]

» Read more

Business model, jockey & money – three non-negotiable elements to business success

A much debated topic is what are the most important elements of a successful company. You can try to Google it, like I have done. You will get many different lists, each one listing a number of things. From my experience, the following three are the most critical to success. Business model. The plan implemented by a company to generate […]

» Read more