Marketing AND Sales = People AND Women

What is marketing? Marketing is probably one of the most confusing and misused (or rather abused) words in business. Many people think that marketing is a synonym for sales (or selling). Many sales people  (representatives or reps) are now called marketing representatives. Unfortunately the term sales representative has a negative connotation. This is probably due to the fact that in […]

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Real millionaires do not ….

The millionaire next door does NOT: Use Time as a Measurement for Success – The millionaire next door measures success based on output quality, the results. The amount of time spent on something means nothing if the results do not meet the expectations. Buy Brand New Cars – Why would anyone pay the full retail price worth half a year’s […]

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Social media – adding value or just a buzzword?

Everybody knows about FaceBook, Twitter, LinkedIn, Blogging, etc, etc. Does it really add value to a business? Should my company use social media? Will social media benefit the bottom line? The short answer is YES. BUT – you need to develop a unique social media / online strategy to implement. Let me be blunt – if you appoint a person […]

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Seven common denominators of real millionaires

Stanley and Danko, authors of The Millionaire Next Door, identified seven common denominators of real millionaires: They live well below their means. They pursue wealth very efficiently. They have little interest in social status. They got no financial help from their parents. Their adult children pay their own way. They identify profitable markets. They choose occupations wisely.

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All hat and no cattle

Caviar and vintage Budweiser As part of their research, the authors of The Millionaire Next Door interviewed a group of decamillionaires—people with a net worth of $10 million or more. To make the decamillionaires at home, they rented a Manhattan penthouse and put on a spread of four pates and three caviars along with expensive vintage wines. The first decamillionaire […]

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